Last Mile Delivery Case Study

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Last Mile Delivery – the Holy Grail of Delivery

Last Mile Delivery is the final movement of goods before it reaches into the hands of the end consumer. The final frontier in the delivery cycle of supply chain, it is also the most critical one as it involves direct interaction with the consumer. Technically, Last Mile Delivery involves logistic management as well as consumer service. So, it becomes paramount that the Delivery personnel are not only efficient in packing and delivering goods on time, he or she should also leave a good and positive impression of the
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Surprisingly enough, only 1% of the $120 billion logistic market falls into organized category. The entire 99% of the sector is unorganized, leading to revenue loss to the tune of 30-40%.

Last Mile Delivery faces unique set of challenges which make it daunting and also promising for entrepreneurs and innovators. Some of the major issues are as below:

1. Transport – With limited transport facilities and poor condition of roads and traffic, Last Mile Delivery faces ominous issues of timely delivery. With higher government spend on infrastructure and traffic management, it is expected that this shall get only better with time.

2. Storage – Storage of items has its inherent challenges with the requirement of small delivery to multiple locations. To overcome this, many players have started renting storage spaces in multiple places across a city. A central warehouse and small distributed storage centers is the way to
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With major investors driving the e-retail business, Last Mile Delivery is fast emerging as an area for high return on investment. A number of start-ups have opened up in cities across India. Grofers, Delhivery, Zopper, Ecom Express, etc. are rapidly becoming an investor’s delight. Even established retail players like Amazon and Flip kart have started their own delivery services to ensure that consumers are serviced as per their high standards of quality and timely

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