Hi. Trinh Pham. I interestingly read your post. The Craig’s essay provides useful information to us. I also think both advertisements stress masculinity rather than equal gender roles. The beer ad conveys that men have to possess only male products for being real men. Also, another ad of deodorant portrays men are attractive and women always desire men. As a woman, I think most advertisements are based on masculinity. Even though the products are for women, many advertisements describe that women use the products for attracting men. The society unconsciously stresses male superiority which has been a long time ago. Among your sayings, I totally agree with, “And in “men’s women”, the woman is not only object of desire to their fantasies, but
