Why sports sponsor used as media? Because media can help to catch hide things from athletes such as taking stimulants, human growth hormone and so on. Media people help to developed sports bigger because they want to give people entertainment in this world.
Media’s primary role in sports is to create a certain range image for sport and sport personality (Nylund, 2007) accessed on 28/02/2016.The media can be either positive or negative. The effect of the image created by media is witnessed in spectator demand, sponsorship attraction or reversion, among other ways. Moreover, the media has adopted a different way of presenting sports new that is more different from the other news and require one to do some thinking for comprehension. As a results most new viewers have no interest in sport news.
People have been deceived by our media to such as an extending mostly because people are too trusting of new systems. Journalist would never ever lie in this world because media people /will be say fact reason. Maybe sporting organization can provide media to do interview with player, who would be play really decent in this world, but if media people ask question like aggression, irritated ways with player that makes issues, unfortunately player can’t play well in the games and thought about previous intention in running