Essay on Mass Media Sociology

4909 Words Nov 11th, 2012 20 Pages
The mass media has become a big part of our society and its counterparts. In a time span of 50 years this medium has influenced society to an extent where it has created wonders. This immaculate tool can control almost every action we perform, from speaking to the actions that every human being performs in society. The mass media has brought upon a new era of idea's and changes in the world we live in. As we analysis media in depth we will find many aspects of media which overlap and some of the smallest factors and aspects of media, which create the biggest impact on society.
Our main objective is to explore the mass media's effects on society and see how the media has affected out way of life. Not to mention, compare the life styles of
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For example, many African American people are portrayed as criminals and therefore displayed as "harmful" people in the media and its various forms; many fear them as they are known for causing harm and disruption. As this stereotype changes perspective of this particular ethnicity they tend to act the way they are seen in the media as society already believes that they are that certain stereotype.
Since the 20th century we have seen a sudden rise empowerment in women, especially in North America. Women all over the nation fought for their freedom of right and are till this day at war for equality. Feminist state that we are currently living in a patriarchal society, where men predominantly control society and its activities. Further more feminist quote "all knowledge learned by society is created by men, thus creating biases in favor of men and predominantly male oriented situations. The media enforces this knowledge, for one gender roles are enforced through the media to children and adolescents. Although these are promoted to adults to, there is no personality harm to adults. For example, little girls and boys are shown playing sports and with toys that are meant for them, thus enforcing a stereotype and certain gender role of the behavior that is expected from these children. Disney as we know it promotes these gender roles to a great extends, with…

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