Corporate Culture
Corporate culture is something which defines as the sum of attitude, behavior, beliefs, and tradition of an organization. Corporate culture of any organization decides the way employees think of and the way they behave to any situation in the company. If culture of any company is positive then employees must be having commitment and dedication to their work. In the good corporate culture every body feel connected with the organization goal and having no conflict with the organizational goal. In a good and strong corporate culture there is no acceptability for any behavior patterns which deviates individuals from their organizational goal. Strong organizational culture binds together the people and contributes to smoother functioning …show more content…
So these kind of diversification definitely help the organization to hold the strong grip in the business by the providing the diversified product of same category. In the concentric strategy nature of product will be same in terms of product nature, manufacturing, consumption, price, distribution and promotion. For an example organization is manufacturing the soft drink product and adding another product in the line to provide the choices to customer. So these kind of strategy help the organization to build provide the choices among the so that customer can choose what he wants as per the need. So by doing this organization will be able to provide the maximum satisfaction to customer and can enhance its performance as …show more content…
In this new and existing products are different in the nature, manufacturing, distribution, pricing, consumption and target market. So these kind of strategic move can grow the business and other parallel way and in different market with different set of customer. So it give the opportunity to have the presence of organization in different market and with the different user set. So benefit of this can be like one existing customer tells to other that this particular product of this company is very goof so most probably other product will also be good. So this kind of additional benefit can be grabbed in the market by introducing new
Corporate culture is something which defines as the sum of attitude, behavior, beliefs, and tradition of an organization. Corporate culture of any organization decides the way employees think of and the way they behave to any situation in the company. If culture of any company is positive then employees must be having commitment and dedication to their work. In the good corporate culture every body feel connected with the organization goal and having no conflict with the organizational goal. In a good and strong corporate culture there is no acceptability for any behavior patterns which deviates individuals from their organizational goal. Strong organizational culture binds together the people and contributes to smoother functioning …show more content…
So these kind of diversification definitely help the organization to hold the strong grip in the business by the providing the diversified product of same category. In the concentric strategy nature of product will be same in terms of product nature, manufacturing, consumption, price, distribution and promotion. For an example organization is manufacturing the soft drink product and adding another product in the line to provide the choices to customer. So these kind of strategy help the organization to build provide the choices among the so that customer can choose what he wants as per the need. So by doing this organization will be able to provide the maximum satisfaction to customer and can enhance its performance as …show more content…
In this new and existing products are different in the nature, manufacturing, distribution, pricing, consumption and target market. So these kind of strategic move can grow the business and other parallel way and in different market with different set of customer. So it give the opportunity to have the presence of organization in different market and with the different user set. So benefit of this can be like one existing customer tells to other that this particular product of this company is very goof so most probably other product will also be good. So this kind of additional benefit can be grabbed in the market by introducing new