Marketing For The Best Leads And Networking At Trade Essay
1. Webinars and Seminars
For businesses, webinars are one of the latest ways to connect with consumers. Videos are more likely to catch a reader 's attention than a basic article, and they are more likely to convert a lead into a paying customer. Webinars can cover new products and solutions that the client needs. For a more innovative approach, business owners can use a webinar to teach a course or a guide on something related to their company. By adding value through education, businesses make the viewer more likely to keep watching the webinar.
At trade shows, it is normal to end up with hundreds of business cards. Tracking all of these business cards, inputting them in a phone and reaching out to clients require valuable time to be used. Instead of wasting time on monotonous tasks like inputting phone numbers, companies can use the CamCard app for Windows, Android and iOS devices. This app can scan and read cards in up to 16 languages. The user just takes a snapshot of the card, and the app will automatically copy the contact information and store it. Afterward, the user can add notes about the individual or set reminders for…