Some would suggest this is evidence of us living in a parallel universe, as reported by Douglas Mcpherson on the Telegraph, and that these false memories are actually real memories from an alternate reality we once lived in. This is something referred to as the “Mandela Effect,” referencing the many people who misremember Nelson Mandela dying in a prison in the 1980’s, even though, as Faith Karimi reports on CNN, he didn't die until 2013. There …show more content…
This could first be explained by Broome herself, who writes how some have speculated that "people are confusing that with Mr. Graham’s retirement, or perhaps the televised funeral of Mr. Graham’s wife." However, she then explains how there are people who strongly remember it being Billy Graham whose funeral was on television. This could again be explained by confabulation, which is explained in more detail by Caitlin Aamodt in the article "Shared False Memories: What’s Behind the ‘Mandela Effect’?" from The Wire. Aamodt explains how confabulation happens with "missing memory gaps" that are made up for with fake details (possibly ones from other memories as explained earlier) that strengthen the memory, and are completely believed. In this case, that previously less detailed memory is fake, but explainable when considering similar events already mentioned that could've been confused in the …show more content…
Aamodt writes about this throughout the Wire article, also stating how those who remembered this recalled Sinbad being in it as a genie. There was an actual movie in 1996 called Kazaam, which starred Shaquille O’Neal (who was also a genie), with hundreds remembering Shazaam, possibly as a ripoff of it. Aamodt goes on to write about how several different events around the actual movies release could've led to this memory being made. For example, 90's films would often have a "twin" movie that was very similar. Sinbad was also in a 1995 movie for which there was a poster showing "his head coming out of a mailbox," which could've been misconstrued in the brain over time as being a genie coming out of a lamp. Sinbad also has some characteristics resembling a stereotypical genie, and even dressed up as one for a movie marathon.
While this explains how a general memory of this movie could've occurred, there's more behind a detailed account of the movie posted on reddit. Confabulation is cited by Aamodt for this. This concept explains how his fake movie memory may have been reinforced in the brain as it added false details. Finally, suggestibility would allow for this otherwise likely uncommon memory to spread out on the internet, especially as people used language that led to the conclusion that there was definitely a movie called "Shazaam" from the