Essay about Managing Marketing Function

1216 Words Jan 18th, 2012 5 Pages
Managing the Marketing Function
Project Management Course work
MKT2280, 2011-2012
Lecturer: Masoumeh Mahdieh (m.mahdeih@mdx.ac.uk)

Coursework description:
Read the following questions and make sure you answer all parts listed for each question. You must email your coursework as one document in MS Word format to m.mahdeih@mdx.ac.uk by the deadline of 12 noon on Friday the 20 January 2012. You must also submit an identical hardcopy of your coursework to the Student Office at William building by the same deadline. Late submissions or submission through other methods will not be accepted. This coursework is worth 25% of your overall mark. Make sure that you clearly show your name and student number of all the group’s members and
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He offered to sit down with her the next night and help her plan the project. He suggested that the first thing they needed to do was to develop a WBS for the project. A. Make a list of the major deliverables for the project and use them to develop a draft of the work breakdown structure for the tournament that contains at least three levels of detail. What are the major deliverables associated with hosting an event such as a soccer tournament? B. How would developing a WBS alleviate some of the problems that occurred during the first meeting and help Nicolette organize and plan the project? C. Where can Nicolette find additional information to help her develop a WBS for the tournament?
Appendix 1:
Project network template:
ES
LS
LF
EF
A
3

Project Gantt chart: A | | | | | | | | | | | | | | | | | | | | | | | B | | | | | | | | | | | | | | | | | | | | | | | C | | | | | | | | | | | | | | | | | | | | | | | D | | | | | | | | | | | | | | | | | | | | | | | E | | | | | | | | | | | | | | | | | | | | | | | F | | | | | | | | | | | | | | | | | | | | | | | G | | | | | | | | | | | | | | | | | | | | | | | H | | | | | | | | | | | | | | | | | | | | | | | time | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | 19 | 20 | 21 |

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