From the problems mentioned above demonstrate management system remains a problem, and McDonald 's would have to learn and improve. If return to the beginning of McDonald 's that opened the first branch in America, it also found that even McDonald 's in the United States was faced with identical problem and the problem that McDonald 's in the United States are facing is about the cost labor. In July 2013, a thousand employees from famous fast food in the United States including Mcdonald 's, Burger King and Wendy 's are on strike to protest in New York city along with the other seven cities including Chicago and Detroit, to claim the right to establish labor union and to request more minimum wage is $ 15 per-hour from the current fee of $ 7.25
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But one of the most important factors is lower quality and not clean that occurred in the products of McDonald 's in China and Japan. As a result, the income of McDonald 's dropped, particularly in Asia, a region that accounted for monetization than one in four of the income of McDonald 's in the world. Just in Japan alone, sales dropped to 29%. In addition, McDonald 's in the United States remains a problem in sales because, faced with competition from other fast food increases. At the same time, sales of McDonald 's also down from the change of the world, which speed and convenience is not the answer for the foodservice anymore because current consumption of healthy start getting popularity more consistently. In this case, the new generation is not interested McDonald 's anymore, because the McDonald 's cannot wriggle out of the image of a fast food is bad for health so that makes McDonald 's not attractiveness for customers as the younger generation. As a result, sales for McDonald 's in the US fell by 4% and sales for McDonald 's worldwide, down 1.7% (Becker …show more content…
In addition, McDonald 's has to be guaranteed to the quality of the product because of the incident, sometimes it 's counter to the vision that McDonald 's set, which made the reputation of McDonald 's look worse, so McDonald 's must ensure the quality of products for the safety of consumers because of quality issues is a very serious problem which can affect an enormous market for the company. Moreover, the issue of labor was also a key issue of the organization because employees had a part in pushing for company move forward, so McDonald 's should find a solution that is clear and beneficial for both sides. And McDonald 's should take into consideration the changing global trends because of the popularity it has changed over time, so McDonald 's should have a plan to change the form product or services at all times to keep pace with customer demand changes according to global trends. Finally, although McDonald 's to meet with many problems, but McDonald 's still will continue to create happy to customers under the slogan "I 'm lovin '
But one of the most important factors is lower quality and not clean that occurred in the products of McDonald 's in China and Japan. As a result, the income of McDonald 's dropped, particularly in Asia, a region that accounted for monetization than one in four of the income of McDonald 's in the world. Just in Japan alone, sales dropped to 29%. In addition, McDonald 's in the United States remains a problem in sales because, faced with competition from other fast food increases. At the same time, sales of McDonald 's also down from the change of the world, which speed and convenience is not the answer for the foodservice anymore because current consumption of healthy start getting popularity more consistently. In this case, the new generation is not interested McDonald 's anymore, because the McDonald 's cannot wriggle out of the image of a fast food is bad for health so that makes McDonald 's not attractiveness for customers as the younger generation. As a result, sales for McDonald 's in the US fell by 4% and sales for McDonald 's worldwide, down 1.7% (Becker …show more content…
In addition, McDonald 's has to be guaranteed to the quality of the product because of the incident, sometimes it 's counter to the vision that McDonald 's set, which made the reputation of McDonald 's look worse, so McDonald 's must ensure the quality of products for the safety of consumers because of quality issues is a very serious problem which can affect an enormous market for the company. Moreover, the issue of labor was also a key issue of the organization because employees had a part in pushing for company move forward, so McDonald 's should find a solution that is clear and beneficial for both sides. And McDonald 's should take into consideration the changing global trends because of the popularity it has changed over time, so McDonald 's should have a plan to change the form product or services at all times to keep pace with customer demand changes according to global trends. Finally, although McDonald 's to meet with many problems, but McDonald 's still will continue to create happy to customers under the slogan "I 'm lovin '