The Magna Soles advertisement uses a wide array of satirical techniques and claims to get the audiences attention. While most of the stuff the satire says probably helps, it won't help as much as the advertisement claims it will.
First, the advertisement starts off by finding something in common such as, “Americans everywhere are clamor ink for the exciting new Magna Soles shoe inserts.” As the commercial was most likely aired in America the majority of people that saw this were most likely American. Then he uses false logos by, “… Align the bio magnetic field,” by saying this it gives most of us a false idea of how much thought actually went into this product. Further on, they claim, “it's a total foot-rejuvenation system, not just a shoe insert.” This also gives the audience false sense of the product. Then they set themselves apart from other shoe insoles by saying they have taken a common …show more content…
When they start talking about the, “Earth’s natural vibration rate” and “harmonic energy field.” They are using information that the common man doesn’t know, doing this makes the product seem better than it actually is. They employ false ethos and false logos by doing so. Finally, when they show what an “actual” consumer said about the product the company, most likely, pulled the positive reviews. He states all the amazing things it did for him and then says “Just try to prove that Magna Soles didn't heal me!” This phrase he states it is virtually irrelevant from the point as there is no way to prove if he actually used the product, as there is no way to prove if he actually used the product or if it even helped his problem. Another man says,” Why should I pay thousands of dollars…clearly endorsed by an intelligent looking man in a white lab coat?” The only merit to this advertisement is when they mention Dr. Wayne Frankel and what he said about
First, the advertisement starts off by finding something in common such as, “Americans everywhere are clamor ink for the exciting new Magna Soles shoe inserts.” As the commercial was most likely aired in America the majority of people that saw this were most likely American. Then he uses false logos by, “… Align the bio magnetic field,” by saying this it gives most of us a false idea of how much thought actually went into this product. Further on, they claim, “it's a total foot-rejuvenation system, not just a shoe insert.” This also gives the audience false sense of the product. Then they set themselves apart from other shoe insoles by saying they have taken a common …show more content…
When they start talking about the, “Earth’s natural vibration rate” and “harmonic energy field.” They are using information that the common man doesn’t know, doing this makes the product seem better than it actually is. They employ false ethos and false logos by doing so. Finally, when they show what an “actual” consumer said about the product the company, most likely, pulled the positive reviews. He states all the amazing things it did for him and then says “Just try to prove that Magna Soles didn't heal me!” This phrase he states it is virtually irrelevant from the point as there is no way to prove if he actually used the product, as there is no way to prove if he actually used the product or if it even helped his problem. Another man says,” Why should I pay thousands of dollars…clearly endorsed by an intelligent looking man in a white lab coat?” The only merit to this advertisement is when they mention Dr. Wayne Frankel and what he said about