Luxottica Case

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profit. When Oakley was unable to produce the profit level required in the allotted time frame, Luxottica stepped in full force, in 2016, and made major changes to the company including layoffs, relocation of service and call centers to a Luxottica controlled location, and massive product reductions. The extent of taking over small businesses such as Oakley does not stop there. Maui Jim, at one point, the third top selling product in Luxottica brand stores, was partnered with Luxottica in 1992 and in 2016, given the same ultimatum when profits were not being made on the product. The owner, Jim Richards, declined the offer. The products were immediately retrieved from Luxottica brand stores, with the exception of Sunglass Hut. Maui Jim …show more content…
According to the Roosevelt Institution “markets are now more concentrated and less competitive than at any point since the Gilded Age” (Thompson 26). With these markets being more concentrated then we have less innovation in those markets. This lack of innovation is causing there to less entrepreneurship throughout the United States of America. As Derek Thompson says in his article America’s Monopoly Problem “Entrepreneurship, as measured by the rate of new-business formation, has declined in each decade since the 1970s, and adults under 35 (also known as Millennials) are on track to be the least entrepreneurial generation on record” (Thompson 26). This will affect the United States of America in a negative …show more content…
To a business, the gain of a worker is just an economic addition to the business. A worker is just a number to the business, there to gain a higher profit for the business. The business isn’t there to help the country create more jobs. The business is there to gain more profit and in the process of it doing that it needs to hire more workers. The workers are not seen as people, they are seen numbers towards the business. If a business can make a higher profit by getting rid of workers, then it would not second guess the decision from the profit standpoint. It doesn’t care that employees have to pay for their living, all the business cares about is making the most money. Once that opportunity comes for a business then it will take it, even if that involved getting rid of half of its

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