Lululemon's Advertising Campaign

As you see here, this is one of the sales chart comparing Nike to other brands such as Lululemon. Nike is leading in many of these categories other than lululemon. This is one of the quarterly revenue graphs for Nike. They appear to be making about 8 billion dollars per quarter which equates to about $25 billion dollars per year.

Some of the patterns that I notice from this chart is that this stock is very stable. Especially even if they had a decrease in sales from previous years. Nike continues to be a major stakeholder in the world’s sports market for many decades and looks to be in the future as well. They are continuously making new products and making new trends for people to follow and be part of. They are also using models and famous …show more content…
I have a very positive outlook on this company’s performance. They show that they can continuously overcome obstacles that come in their way such as a decrease in sales, they override this with a huge advertisement campaign. They also don’t wait for a change in sales to happen, they always make sure there is a trend or a change in the market of producers for their consumers purchase. The amount of products and their reach on customers is what makes them so unique and big. Everyone knows immediately what the swoosh symbol is when the see it, it is much like the Coca-Cola company in that sense. I believe that I would purchase this stock when it has a decrease in sales and wait for a big trend of products to increase the stock price. Over the years, this company has shown to grow exponentially although it is coming to a plateau as of now. I believe that it will continue to grow in the years to come and I would recommend buying a stock when the prices seem to fit the logic of doing so. I have seen many companies rise and fall but I don’t think this will be one of them for at least a couple decades. I think that the partnerships that this company has with other brands incuding people is what makes it so unique and