Lululemon Mission Statement

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“The mission of lululemon athletica is to provide the components that will help people live longer, healthier and more fun lives… the belief in the interconnectedness and codependence of all being on our planet…”
Lululemon’s belief includes 5 major categories: people, communities, environment, reputation and long term effects. People, it is the belief that people do give their best efforts in healthy environments, which includes the balancing of health, family and work, as stated in the article “the belief that there is no separation between health, family and work.” Lululemon’s products are usually purchased by people who apply health and wellness into their normal, day to day lives. There are educators who participate in in-store yoga
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Lululemon has made it very clear that their focus is only to become better then yesterday, always working to achieve better results. This includes building a healthy and safe environment in all 40+ stores. Environment, a belief that natural environments help organization gain respect.
Recently, Lululemon has introduced the natural, organic-fibre clothing line to aim for a bigger part a society, including vegetarians and vegans who would appreciate the consideration of our environment. Reputation, the belief that the reputation must be protected in order to ensure consumers and stakeholder support.
This company is known to be a multi-million dollar one, that has plane for the future in order to enlarge its global retailer. Not only does it have plans, but it has also created a brand and a culture that rely tremendously on the product itself. Proven in the idea that it keeps educated, guests and ambassadors knowledgeable about the products and well-informed about the opportunities that are well-informed. Long-term goals, a belief that this organization must keep its goals set high and acvheive not only short-term but also long-term

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