Persuasive Essay On Coca Cola

Superior Essays
Love: a passionate emotion that shows sincere fondness. Many times we take this emotion for granted and expect that it will always be there. However, this emotion is not always present in our world today. It is easily forgotten and goes unnoticed when it is lost, but when it is regained, its effects can’t be missed. In this commercial, Coca-Cola describes the true importance of love and how it can be achieved. It shows before and after glimpses of negative messages and situations that are turned positive because a little love is shared. Despite the many evils that are present today, love can be spread throughout the world with something as little as a bottle of Coke. The commercial starts out with hateful messages flashed across screens. It …show more content…
There is a room full of people working on computer screens busy doing their mindless work and keeping to themselves when the red fog comes and changes all of their computer screens to portray a positive and encouraging message. There is one man watching a video online of two men fighting but once the red fog effects his computer then men fighting begin laughing instead. It also shows a woman crying on a bus station bench that is cheered up because the screen right beside her broadcasts an encouraging message, “We got this.” It then shows a kid riding in a bus looking at a Facebook post that says, “No one likes you.” He feels discouraged but as soon as the red fog hits his device the message is changed into, “There’s no one like …show more content…
In an instant, Coca-Cola has the power to make a bad situation become good. The advertisers used the technique of briefly showing the Coca-Cola logo before the situations were made good to show that is was because of the little bottle of Coca-Cola. This technique was a very effective one for the advertisers because it continually reminded viewers what the commercial was for without being overbearing. It was very smart of the advertisers to quickly flash the Coca-Cola logo throughout the commercial because without doing this one might forget what the commercial was for, otherwise the goal of the commercial might not have been

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