Livestrong Mission Statement Analysis

The Livestrong Foundation is an organization that was founded in 1997 by American cyclist Lance Armstrong and since that time has generated $580 million worth of funds, according to their website “livestrong.org”, to provide free services to help those affected by cancer. This includes people diagnosed with cancer, their families, friends, loved ones and the health care professionals who work with them. The Livestrong Foundation is an organization that is committed to helping people with any type of cancer, and at any stage of their treatment. The mission statement for Livestrong is listed on their website under the heading, “Who we are/our strength”, which states, “Unity is strength, knowledge is power and attitude is everything”. Livestrong’s mission statement is important because it shows that those afflicted with cancer, and their loved ones, will receive the support they need through the foundation in uniting together and fighting cancer. The Livestrong Foundation was not always known under that name. In 1996, Lance …show more content…
Before the scandal, Lance Armstrong was a beloved athlete, both in America and around the World, because of his struggles to overcome testicular cancer, all while winning seven consecutive Tour de France cycling titles. In 2012, the United States Anti-Doping Agency concluded that Lance Armstrong cheated by using performance-enhancing drugs over the course of his cycling career and had USADA CEO Travis Tygart state in his report, found at http://cyclinginvestigation.usada.org/, that Armstrong, “Ran the most sophisticated, professionalized and successful doping program that sport has ever seen” (2012). Armstrong chose not to fight the charges and received a lifetime ban from competing in any professional sport and was also stripped of all of his cycling achievements made after 1998, including his seven Tour de France