Lime Crime Cosmetics

Decent Essays
Doe Deere is the worldwide famous CEO of Lime Crime Cosmetics. Lime Crime Cosmetics are for the bold individual that also likes strikingly bold and vivid colors to express their mood or personality. Lime Crime was one of the first cosmetic companies online to make buying makeup a very interactive experience. Most cosmetic companies simply displayed lipstick colors on a white background. Customers viewed the lipstick swatches and selected the shade. However, the shades displayed rarely looked the same on a real person. Lime Crime went a step further, and displayed the colors on real women. Thus, giving the viewer a more interactive and real experience.

Lime Crime's Social Media Influence
Doe Deere was one of the first CEO's to embrace the ecommerce market. Her ecommerce business model has proved very successful for the company. Lime Crime is a company that is known for taking
…show more content…
Deere has always held a strong fascination for bold and vibrant colors. This love for striking colors started as a child back in Russia. Years later, she moved to America. She lived for several years in New York City. Her love for bold colors continued to grow. However, the young Doe Deere had difficultly finding the type of bold colors that she desired. She decided to strike out on her own and start a cosmetic company that specialized in wild and whimsical colors.

Doe Deere established Lime Crime back in 2008. This young woman was on a mission to prove to the world that makeup was more than something used to hide imperfections. Makeup was a tool to present your creativity to the world. In essence, makeup was a form of self-expression or a form of art for the individual. Doe Deere is very proud of the fact that her cosmetics are cruelty free. She is also proud that she established her success online. Her cosmetic company was one of the first to realize that the Internet was a great marketing place for innovative

Related Documents

  • Improved Essays

    Whatever kind of makeup you are into there’s a forum, or video tutorial etc. for you. This discourse community shaped my identity, as well as allowing me to find my identity. I use makeup to express my creativity, whether I’m using a bunch of different colors, or different styles of makeup, it is a reflection of the artistic side of me. When I’m without my makeup, I feel less confident, and I don’t feel like myself.…

    • 1015 Words
    • 5 Pages
    Improved Essays
  • Improved Essays

    Charles Russell and Frederic Remington were artists well-known for their depiction of the Old West. Using posters, oil on canvas, and bronze as mediums, they provide an extensive journey from 1888 to 1909 revealing the atmosphere in association with the West. The expansion West provided an opportunity for the United States to not only grow as a nation, but to explore new territories for resources, land, and settlement. In relation, the closing of the frontier in 1890 signified the result of development, which brought Indians and Americans closer together. Sharing the land would prove difficult and create tensions as seen in some of the illustrations, despite the last Indian wars ending about a decade prior.…

    • 1220 Words
    • 5 Pages
    Improved Essays
  • Improved Essays

    This ideal of make-up I believe is the form of agency for women. In the article, an African American female, DeeDee Lewin, stated that she enjoyed wearing different shades of eye shadow to match her outfit for the day, and “playing around” with different looks. She also admits that when she in her home, she removes her make-up pulling herself into the backstage…

    • 942 Words
    • 4 Pages
    Improved Essays
  • Decent Essays

    Regardless of cleaning your bathroom in a regular basis, those disgusting limescale tends to build up over and over again. That can look awful and disgusting, especially in the sink, bathtub or bathroom. Coca Cola made it so easy for you. Just pour fair amount of the soda and let it sit for a few hours, to loosen the limescale. RInse it off and welcome your clean and shiny bathroom, once again.…

    • 72 Words
    • 1 Pages
    Decent Essays
  • Improved Essays

    The company I researched is Wal-Mart, Inc. Their founder was Sam Walton at first was a J.C Penney employee purchased a branch of the Ben Franklin Stores from the Butler Brothers in 1945 to start his business Due to him selling products at low prices to get higher-volume sales at a lower profit margin made him experience some setback, but was able to get over the issue. After his not being able to come to terms with a lease renewal Walton decided to open up his first own Bentonville, Arkansas called Walton 's Five and Dime. But it wasn’t until July 2, 1962 Walton opened the very first Wal-Mart store in Rogers, Arkansas.…

    • 790 Words
    • 4 Pages
    Improved Essays
  • Improved Essays

    Nordstrom’s Background Nordstrom was founded in 1901 as only a shoe retail store in Seattle. Today, Nordstrom is the leading fashion specialty retail market. They are located in 30 states across the nation with most of them positioned on the east and west coast of the United States. Nordstrom also has expanded into other channels of retail. Their variety of retail stores include 116 brick-and-mortar stores, an on-line store, and 105 off-price “Nordstrom Rack” stores.…

    • 1008 Words
    • 4 Pages
    Improved Essays
  • Decent Essays

    Lime Deere Personality

    • 352 Words
    • 2 Pages

    Lime Crime is a very innovative cosmetic company that was started back in 2008. The glamorous founder of the company is Doe Deere. She quickly changed the way that people regard makeup. Most companies insist that makeup is merely a tool to cover up imperfections and look better. However, her idea was that makeup is a form of creative expression and a way to demonstrate an individual's unique personality.…

    • 352 Words
    • 2 Pages
    Decent Essays
  • Improved Essays

    Bedroom Observation Essay

    • 835 Words
    • 4 Pages

    Every kid wants to experiment when they are younger. Some of us just seem to make a massive mess when we do it. Of course our parents always tell us that we should be careful not to stain our carpets with anything, and that is where I made my mistake. I was sitting in my room bored with nothing to do. May I remind you that this is not a good thing for a seven year old to be doing.…

    • 835 Words
    • 4 Pages
    Improved Essays
  • Improved Essays

    Analysis Of Lime Crime

    • 459 Words
    • 2 Pages

    Lime Crime's light continues to sparkle in a world filled with cosmetic companies that saturate the makeup market with the same dull colors. Lime Crime is a very innovative makeup company that was founded by Doe Deere. The makeup company is a one of a kind company that specializes in exclusive colors that are strikingly bold and revolutionized the makeup industry. Today, Lime Crime has a huge cult following. The social media is one place that those cult followers are able to keep in contact with Lime Crime.…

    • 459 Words
    • 2 Pages
    Improved Essays
  • Great Essays

    John Deere: Early Supplier Integration in the Design of the Skid-Steer Loader John Deere & Company is one of the world’s oldest businesses. The company’s core business is made up of manufacturing, distribution, finance and servicing of equipment. Deere & Company founded the Skid-Steer loader market, but ended up contracting the production and manufacturing to New Holland. Key Issues and Recommendations There are several issues being faced by Scott Nolan, John Deere’s supply management manager, within this case study.…

    • 1378 Words
    • 6 Pages
    Great Essays
  • Superior Essays

    The cultural change of women in advertisements is also apparent in figure 1.4. In contrast to the 1950’s and 1960’s ads which use traditional gender stereotypes of the time, the 2007 ad entitled “Life is good” uses sex appeal to market the beer. In this advertisement for Bud Light, a product designed by Budweiser, an African American woman is seen holding a cold bottle of Bud Light. Her provocative look, sultry eyes, and pouty lips force the viewer to look at her and what she is holding. According to psychiatrist John Barnhill in, Research and Studies on Color Perception and Color Preferences shows that when it comes to shades, tints and hues men seem to prefer bold colors while women prefer softer shades.…

    • 1200 Words
    • 5 Pages
    Superior Essays
  • Improved Essays

    Why Is Walmart Successful

    • 1025 Words
    • 5 Pages

    Hundreds of years ago, America’s economy was nowhere near close to world standards. However, as time has progressed it has grown into the largest superpower in the world. One of the major factors to this growth is due to the emergence of entrepreneurs. Wal-Mart is just one successful business that is able to benefit from enormous economies of scale, and find ways to outgrow its competitors (The 39 Most Influential).…

    • 1025 Words
    • 5 Pages
    Improved Essays
  • Improved Essays

    Pros And Cons Of Wal-Mart

    • 547 Words
    • 3 Pages

    Back in the 1940’s in Newport, Arkansas, Sam Walton started franchising a Ben Franklin’s variety store, until he came up with a bright idea. Walton went on a voyage talking to suppliers throughout the small town looking for deals to make bargains so he could bring more supplies and goods into his store. Although, retailers that manage to get bargains from wholesalers would not change the store prices just so to make profit and income from the sales. Walton knew that he could perform better in his sales by passing his savings to customers and gaining more volume which leads Walton to more profit. By the 1980’s, Sam Walton became ranked as the richest man in the United States by establishing a store, which the headquarters of the corporation…

    • 547 Words
    • 3 Pages
    Improved Essays
  • Improved Essays

    The quality of the makeup product is immensely important because the product should perform well. Opinions of makeup users all over the world is the way products’ quality is determined. Products that are viewed as good quality products are universally known as good products because of the success the product has produced for thousands of people. The same thing goes for products with bad quality; when a product doesn’t work well for people, it receives unfavorable publicity and therefore is deemed as substandard quality. High end makeup is considered to be the better of the two types when it comes to quality.…

    • 790 Words
    • 4 Pages
    Improved Essays
  • Improved Essays

    Personal Application Paper #1 There are many successful companies across the world. They help make our world healthy by providing us with valuable resources. One great example of this would be Amazon.com, created by Jeff Bezos. It is a company that sells all kinds of merchandise, such as books, electronics, clothes, etc. It is also a popular company because of its high reputation for low competitive prices and ease of shopping conveniently from anywhere.…

    • 970 Words
    • 4 Pages
    Improved Essays