The KTM Duke 200cc
The KTM (Kronreif and Trunkenpolz, Mattighofen) company was established in 1934 by an Austrian engineer Johann (Hans) Trunkenpolz. Started off as a metal working and locksmith shop, which then developed into a motorcycle sales and repair shop. Eventually the company grew to become one of the top five producers of motorcycles in the world. The KTM Company produces sports, off-road and street motorcycles. One of the motorcycles they produce is the KTM Duke 200. The KTM Duke 200 has engine capacity of 199.5 rounded up to 200cc. This motorcycle has six gears and one cylinder. It also has an 11 litre fuel tank and 2.5 litre reserve fuel tank. The Duke 200 weighs about 136kgs. It has a ground clearance of 165mm and a seat height …show more content…
It is commonly executed through the 4P’s of marketing which are price, product promotion and place. In the case of the KTM Duke 200 the product and place have played an essential role for the marketing. Some have mentioned that the KTM Duke 200 is a motorbike that sells itself due to its many features mentioned above. I would like to highlight one of the key features, which is the motorbike’s fuel efficiency. With the Duke you can travel 30km for every litre compared to other motorbikes this is one the best you can get out of a motorbike. This is the reason many touring enthusiasts love this motorbike. The place has an important role in success of the KTM Duke 200. The KTM Company was really sharp-witted in choosing places to manufacture and distribute the KTM Duke 200. The company chose India to manufacture the KTM Duke 200 as the labour is cheaper than in Austria where the company was founded. Not only was the labour cheaper, it was also competent enough to ensure the success of the product worldwide. The assembly line in Columbia and Argentina also played a pivotal role in the
The KTM (Kronreif and Trunkenpolz, Mattighofen) company was established in 1934 by an Austrian engineer Johann (Hans) Trunkenpolz. Started off as a metal working and locksmith shop, which then developed into a motorcycle sales and repair shop. Eventually the company grew to become one of the top five producers of motorcycles in the world. The KTM Company produces sports, off-road and street motorcycles. One of the motorcycles they produce is the KTM Duke 200. The KTM Duke 200 has engine capacity of 199.5 rounded up to 200cc. This motorcycle has six gears and one cylinder. It also has an 11 litre fuel tank and 2.5 litre reserve fuel tank. The Duke 200 weighs about 136kgs. It has a ground clearance of 165mm and a seat height …show more content…
It is commonly executed through the 4P’s of marketing which are price, product promotion and place. In the case of the KTM Duke 200 the product and place have played an essential role for the marketing. Some have mentioned that the KTM Duke 200 is a motorbike that sells itself due to its many features mentioned above. I would like to highlight one of the key features, which is the motorbike’s fuel efficiency. With the Duke you can travel 30km for every litre compared to other motorbikes this is one the best you can get out of a motorbike. This is the reason many touring enthusiasts love this motorbike. The place has an important role in success of the KTM Duke 200. The KTM Company was really sharp-witted in choosing places to manufacture and distribute the KTM Duke 200. The company chose India to manufacture the KTM Duke 200 as the labour is cheaper than in Austria where the company was founded. Not only was the labour cheaper, it was also competent enough to ensure the success of the product worldwide. The assembly line in Columbia and Argentina also played a pivotal role in the