In a busy life we have as customers we tend to search for product that make our life easier such as having a cup of coffee in an instant. In order for a business to make a profit, it should recognize the need and want of customers and be able to supply the demand for it (Lamb, Hair, & McDaniel, 2017). The recent product I bought is a Keurig brewer that can brew a coffee, tea, chocolates or other beverage. It can be considered as a shopping or a specialty product and can be easily found locally in retail chains such as Walmart, Target, Macy, Bed Bath & Beyond, and Kohl’s to name a few. In addition, you can even buy it online such as Amazon and QVC.
The level of distribution intensity of a company depends on factors such as the size of the
The level of distribution intensity of a company depends on factors such as the size of the