Kitty Packard Case Study
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Kittyhawk will not require any more contingency funds than what is already provided for our previous project. We expect to encounter fewer risks this time around now that we are certain of our target audience. Our partnership with Nintendo will also ensure success as together we will dominate the small-size storage industry.
Christensen, C. (2006). Hewlett Packard: The Flight of the Kittyhawk. Harvard Business School.
Dong, J. (2002, April 10). The rise and fall of the HP Way. Palo Alto Weekly Online. Retrieved from http://www.paloaltoonline.com/weekly/morgue/2002/2002_04_10.hpway10.html
Hewlett-Packard. (2014) HP History. Retrieved from