Kingflix Growth Strategy

Improved Essays
Product: Our event was called “Kingflix,” and it was an event in which you could come and watch a throwback episode of the hit 90s sitcom, Friends on the projector while eating snacks. We provided chips, cookies, popcorn and soda for all our guests, including snack packs for those who were fasting. We also held four raffle draws in which you could win a Raptors cap, mink lashes or Lindor’s chocolate. We also provided the audience with a small yet informative announcement on what the Me2 Movement is and how it affects people. If some guests didn’t want to watch the show, they were able to eat snacks and quietly socialize at the back tables. Overall we provided a fun and relaxing event that people will definitely remember.

Price: The final price for the entrée fees were $1.97 for one person and $5.25 for a group of three. For the entrée fees, we decided to use psychological
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King Academy in the Heritage room from 12-1 pm on May 29th, 2018. Students were able to pay their entry fees at the front doors of the Heritage room on the day of the event before entering. As predicted and planned, the Heritage room was the best place to host our event due to its features such as the furniture (TV, chairs, tables, speakers, etc) which enormously helped reduce our expenses since the furniture was technically “free” for us to use. Another benefit of hosting the event in this room is that it’s very well known to the students and staff of R.H. King Academy therefore, it was easy and recognizable for student to identify and physically know how to get to the place of the event. The one disadvantage of using the Heritage room was, since it’s on the highest floor of the school, we worried some students would be too lazy or not willing to walk all the stairs up to our event. However, overall the advantages were profoundly evident and weighed over the disadvantages. If we had to do this event again, we would have chosen the same place to hold our

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