Therefore, infertility is more embarrassing for the black woman and going to the fertility clinic would just multiply the embarrassment. Also, middle class infertile black couples who could afford ART are encouraged to adopt rather that use the available technologies. The ART industry would be negatively affected by the influx of blacks. This result is a different marketing strategy toward white and black infertile couples. There is a better campaign in promoting adoption of poor black children by black couples while encouraging whites to adopt only as a last resort . Rather, white couples should “come to our clinics and have your white …show more content…
However, this new medical development may not be in the hands of black women as there are greater benefits in keeping them out. In a few years, there might be an increased in the number of black women who can afford the high cost, however, the cost is just the first of many barriers to overcome. One such barrier is not in the control of the black woman. White couples’ desire to maintain purity in the race, the white genetic tie is greatly valued, while there is little to no value on the black genetic tie. There is no value in promoting the importance of this tie to black couples, however, there is great value in promising white couples that ‘blackness’ will not be allowed to contaminate the ‘whiteness’ of their children. The fact is that ART is a product best marketed to whites, and blacks are and will continue to be left out. The few cases of black couples will continue to be rare