he competitive advantage identified above is the quality of care that Menlyn Kennels and Cattery provides. It can therefore be suggested that an automated email system is set up, to get feedback of the customers experience with the brand. This could be done in the form of a simple, digital questionnaire consisting of around four to five questions that will determine what the customer suggests as an improvement to their experience. This will enable the business to improve their services in real time and encourage good word of mouth, as bad experiences can be dealt with immediately, before bad word of mouth can be spread.
he competitive advantage identified above is the quality of care that Menlyn Kennels and Cattery provides. It can therefore
he competitive advantage identified above is the quality of care that Menlyn Kennels and Cattery provides. It can therefore