Exploratory Research

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Introduction:
Kathmandu holding restricted is a transnational chain of retail locations, offering travel and experience open air clothing and gear. Kathmandu is a main retailer of attire and gear for travel and enterprise in New Zealand, Australia and the UK. Kathmandu was established by John Pawson and Jan Cameron in 1987 in Christchurch, New Zealand. Kathmandu as of now has 137 stores; 45 in New Zealand,87 in Australia and 5 in the United Kingdom as toward the end of April 2013. The organization was in 2006 completely obtained by an Australasian private value organization for NZ$275 million, after the withdrawn organizer had beforehand sold the other portion of her business. Bernard is
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Secondary source – Newspaper, internet, magazines’, articles’.
Research Design:
In my research I will use following two methods of research Design.
• Exploratory
• Descriptive
Exploratory research Design :> Exploratory research, as the name states, intends merely to explore the research questions and does not intend to offer final and conclusive solutions to existing problems.
Descriptive research design :> Descriptive research is also called Statistical Research. The main goal of this type of research is to describe the data and characteristics about what is being studied. The idea behind this type of research is to study frequencies, averages, and other statistical calculations.
Sample Designing :> After defining the problem . Do work on research design and determine how to collect the data. The next step is to decide who should be survey (sample u need), how many and how they should be chosen.
1. Probability Samples
2. NON probability samples
Probability sampling :> with the probability sampling each member of the population has some know chance being included chances is representative of the population .The most basic probability sample is simple random sample. Some time researcher use a systematic sampling to select number of population in which they select the “9th” number of
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Qualitative methods are based on words, perceptions, feelings etc. rather than numbers and they include experiments, interviews, focus groups, and questionnaires with open-ended questions.
Quantitative research methodology Quantitative exploration strategy is considered to have as its primary reason the measurement of information. This permits speculations of results from an example to a whole populace of interest and the estimation of the rate of different perspectives and feelings in a given specimen. However, quantitative examination is not occasionally took after by subjective exploration which then means to investigate select discoveries further.
Data analysis:
Our company has been in research field for more than 15 years. During which time we had done qualitative as well as quantitative data analysis using the most update software related to research data analysis. Currently in this research we will use qualitative approach only. To illustrate data we will use Pie-charts, Data and basic calculations. However for statistical data we will use Anova and Hypothesis analysis, Co relation and recreations

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