Sustainability reporting refers to the organizational reports that provide information related to social, governance, environmental and economic factors. Sustainability reporting help assess the impact of these factors on health, community and customer safety programs, manufacturing processes and fair-trade practices. The ongoing rise of stakeholder's demand regarding sustainability reporting disclosure is the reason behind Johnson & Johnson case study.
In the article "Sustainability reporting at Johnson & Johnson," Susan C. Borkowski, Mary Jeanne, and Kristen Wentzel highlight the methodology and the finding of their research. They conducted a case study of Johnson & Johnson: the leading organization in sustainability reporting in U.S, using …show more content…
The bigger the size of the photos of the employees, the more the behaviors and characteristics displayed in the photos are important and valued by the organization. "The measurement and disclosure of data should be driven by external and internal stockholders." According to table 6, most of the data presented in the reports targeted employees (30,6%). The reports never disclose or present any information regarding stockholders which represent the owners of the organization. This explains that most paragraphs addressed information related to employees, community, and customers.
The findings of the analysis of photographs seem rational and expected since they revealed with transparency the reality of U.S regarding sexism and racial discrimination that was reinforced greatly in 1996. Johnson & Johnson is a good example for other firms to follow. However, the company should consider disclosing more data related to diversity and human resources, politics, and religion. The company should take into consideration other ethnicities such as Hispanic or Latino, Arab or North African and not classify other than Caucasian. This will give the report more credibility and
In the article "Sustainability reporting at Johnson & Johnson," Susan C. Borkowski, Mary Jeanne, and Kristen Wentzel highlight the methodology and the finding of their research. They conducted a case study of Johnson & Johnson: the leading organization in sustainability reporting in U.S, using …show more content…
The bigger the size of the photos of the employees, the more the behaviors and characteristics displayed in the photos are important and valued by the organization. "The measurement and disclosure of data should be driven by external and internal stockholders." According to table 6, most of the data presented in the reports targeted employees (30,6%). The reports never disclose or present any information regarding stockholders which represent the owners of the organization. This explains that most paragraphs addressed information related to employees, community, and customers.
The findings of the analysis of photographs seem rational and expected since they revealed with transparency the reality of U.S regarding sexism and racial discrimination that was reinforced greatly in 1996. Johnson & Johnson is a good example for other firms to follow. However, the company should consider disclosing more data related to diversity and human resources, politics, and religion. The company should take into consideration other ethnicities such as Hispanic or Latino, Arab or North African and not classify other than Caucasian. This will give the report more credibility and