Jean Kilbourne Women

Improved Essays
MPACT of MEDIA and ADVERTISEMENT
A woman's personality usually get hurt when they are being discussed on social media. Author Jean Kilbourne argues that men and woman in the media are misrepresented as sex symbol and tool, but more so that women are characterised as inferior in comparison to men. Woman are used as display to attract the viewer to buy the product to earn profit. The main argument is to aware people,how media and advertisement have shaped the way of thinking about females in a society. The media and the advertisements play a negative role in our society, which are most basically on culture perspective, social crimes and the bad impact on young youth.
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For her if a women is abused today and which is true, is only because of the advertisements on social media and the way they are displayed. These advertisements dominate men to disrespect women, and to believe that they are powerful and woman have no class or status. The advertiser should treat women as humans, not as an object.Which can help them to earn …show more content…
Music video had negative influence on people and have changed the way people think about women. Women in music videos are required to dance, in a way so that they are attractive and show sexual interests in men. These roles makes men to do crimes like harassment and sexual assault. Now these ideas have become so popular that it is not really possible to change because music artists are making a large profit. While music videos are strong indicators of this trend, advertising also contain these ideals, which is concerning because they are built to advertise towards what society relates to and wants to hear and see. In our competitive world of business and product, the sales are the highest goal for the company and the most effective tool to raise it is through the advertisements.The sellers are payed a lot of money to write short messages to attract the viewer to buy the product. The main goal of advertising is usually power over another, either by the physical dominance or preferred status of men or women seen as the exploitative power of female beauty and female sexuality. If the ads drew the attention on the viewer there is a big chance the product for gaining a prospective buyer. The desire to be the best and to make money, people have forgotten the right and status of women and how to treat

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