Com 101 Reflective Essay

Superior Essays
OVERVIEW

I really appreciated having Comm 101 as one of my first courses at Sauder, the course seamlessly give me a variety of tools that I could apply towards the rest of my career at Sauder, and as well in the business world. Through this course I learned the importance of retaining morality, and finding a balance between profits, calculations, while maintaining my own values. This was a course that really provoked thought, and taught in a non conventional method, and as result the concepts taught in the classroom are ones that will resonant with me forever. My top 10 tools from Comm 101 are as follows:

Making an Effective Team and Work Dynamic

This was not a concept taught in class but more of an enlightening and challenging experience
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Some of the different elements of finance that we learned included the income statement, balance sheet, break even calculations, and many other tools. Through the course I began to understand how accounting is beyond the calculation of numbers, and is more of an influencing factor on the other aspects of a business. An example of this would be how management accounting works, which is centred around sales and the development of measurements to assist in the growth of the business. I learned how important it was to figure out the tabulation of reports, and how crucial the break-even calculation is. These calculations are crucial, since they are than used in operations and logistics to help decide on the quantities and types of products to produce. Also the infamous misconceptions of accountants was changed for me, since I came to see accountants as people who exude confidence in their work, and produce numbers that contribute to the overall efficiency of the …show more content…
Value proposition in it’s broadest sense is divided as the grouping of products or services in the mind of a consumer. Reading this you probably think that the definition explicitly screams importance, but for me this was not as transparent. It was only through readings cases that I came to understand that every decision a business makes is connected to the brands value proposition. An idea from one the classes that really provoked my interest was the idea that value proposition is about brand values and how the values reflect into a customer segment. This idea that the values a brand portrays affects their customers so strongly was something I had never understood before. Now I understand the reason as to why we gravitate to certain products, and how what we buy are a representation of the values we have as consumers. In class this was illustrated through the beauty campaigns launched by Dove, it preached that women were loved regardless of how they are. Not only are value propositions a central focus to help increase the inflow of profit, but it also helps the brands create connections to their customers on a more personal

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