Jack Link's Musclefulness Sasquatch Commercial

Jack Link’s Commercial Jack Link’s Beef Jerky was founded in 1989 in Wisconsin. As technology advances, the way people are being convinced to buy something changes as well. The “Jack Link’s Musclefulness Sasquatch” commercial portrays a famous football player Odell Beckham Jr. who gets his muscles from working out with sasquatch. Jack Link uses health and fitness in his commercial the viewers attentions and persuades them into purchasing the product. “Jack Link’s musclefulness sasquatch” workout commercial persuades the viewers to buy their product with the use of humor, examples, and good moral character. The Jack Link commercial is mostly about gaining strength. First we see Odell sitting in a locker room explaining how athletes gain their muscle. Beckham Beckham Jr. Is a famous football athlete who plays on the New York Giants team. This part is vital to the commercial because it gives the viewers an insight of what the product is for or gives the viewers an idea of what this product do to a person. Then, Sasquatch and Beckham did their workouts after that. Beckham and Sasquatch did rare types of exercises such as the salmon swing, beaver squat, and yoga. This part of the advertisement is funny because it's a parody to an …show more content…
Some examples that was in this commercial are the exercises that Sasquatch and Beckham did. The names of these exercise are Beaver squat, salmon swing, and yoga. Most of these exercise mentioned are not realistic and it's unusual compared to modern day exercise. These examples of exercise shows the viewers the strength that someone can gain physically after eating Jack Link’s jerky. Using examples in the commercials is a good way of persuading viewers into purchasing their brand to show how effective this product is. The company itself sets a good example for its viewers by influencing them to stay