John Fitzgerald Kennedy once said "I look forward to a great future for America - a future in which our country will match its military strength with our moral restraint, its wealth with our wisdom, its power with our purpose." JFK was a president with a plan for the good of the people. Kennedy’s Inaugural Address, a 2011 Newsweek Article, and a U.S Army Marine Corps Photograph display this very idea. The authors built upon JFK's legacy with plenty of ethos and pathos by using his effect on people through his position as a previous senator and a new president. Pathos was also used in how he preyed on the people's pride and want of a common goal to advocate his purpose. They highlighted how he understood the people's fears and gave solutions
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Ethos was established by the fact that he was a Senator and then the president. The ethos was also established by the fact that before JFK even made his speech people knew that it was going to be the best. This was seen when Rep. Charles Buckley of New York was asked what was the best inaugural he had been to his answer was, “The one we’re going to tomorrow” (Source B). JFK had not even said one word of his speech yet it already had some respect. Ethos was also used in Source C which showed him standing proudly at the podium about to give his speech. Source C also displays how everyone supported as they all sat with him ready to watch him present his speech. Pathos was used dealing with all types of emotions. One emotion used was the people’s pride and want of a common goal was targeted to influence the people to help achieve his purpose of change. This was displayed when JFK said “if a beachhead of cooperation may push back the jungle of suspicion...” (Source A) that both sides should join and create a new endeavor. Metaphor was used to emphasize that coming together would lead us, the people, to be tranquil like a beachhead instead of chaotic and lost like the jungle. These two devices were used to demonstrate how change would be beneficial to the
Ethos was established by the fact that he was a Senator and then the president. The ethos was also established by the fact that before JFK even made his speech people knew that it was going to be the best. This was seen when Rep. Charles Buckley of New York was asked what was the best inaugural he had been to his answer was, “The one we’re going to tomorrow” (Source B). JFK had not even said one word of his speech yet it already had some respect. Ethos was also used in Source C which showed him standing proudly at the podium about to give his speech. Source C also displays how everyone supported as they all sat with him ready to watch him present his speech. Pathos was used dealing with all types of emotions. One emotion used was the people’s pride and want of a common goal was targeted to influence the people to help achieve his purpose of change. This was displayed when JFK said “if a beachhead of cooperation may push back the jungle of suspicion...” (Source A) that both sides should join and create a new endeavor. Metaphor was used to emphasize that coming together would lead us, the people, to be tranquil like a beachhead instead of chaotic and lost like the jungle. These two devices were used to demonstrate how change would be beneficial to the