Is Social Media Automation Good?
Many people believe that automated interactions are draining the human touch out of social media completely and thus damaging the brand reputation to a greater extent. But it is not true at all.
As we very well know that 2 way communication is the key of effective social media marketing. But managing your community is really quite time intensive and the ever increasing expectations of 24*7 social interactions has actually fueled the demand of automated and scheduled posting tools.
Every now and then, new inventions and technologies are designed just for the sake of making people 's life easier. This makes us more dependent on technologies for our daily tasks. Technologies gives us the flexibility to do things with better efficiency in lesser time. And, when it comes to social media, it 's quite …show more content…
A single automated response to a Twitter follower along with favouriting a post can be an effective social media engagement, while 5 similar auto-responses in a row can give impression of alienating and thus turn out a positive social interaction unfortunately into a negative one!
It is very crucial to ensure to have a system in place offering automation for several aspects of what you’re perfoming in social network, but simultaneously lets you to be agile and flexible as an organization, or like a social media marketer, to reply back to the audience, which is really very important.
When considering social media automation and scheduling ime sensitivity and context are very important. Remember, social media mis-steps can be greatly brand damaging, so its better to be smart with every step of your marketing campaign. Automating and scheduling social media activities minimizes the marketing efforts and costs, and thus maximizes the overall
Many people believe that automated interactions are draining the human touch out of social media completely and thus damaging the brand reputation to a greater extent. But it is not true at all.
As we very well know that 2 way communication is the key of effective social media marketing. But managing your community is really quite time intensive and the ever increasing expectations of 24*7 social interactions has actually fueled the demand of automated and scheduled posting tools.
Every now and then, new inventions and technologies are designed just for the sake of making people 's life easier. This makes us more dependent on technologies for our daily tasks. Technologies gives us the flexibility to do things with better efficiency in lesser time. And, when it comes to social media, it 's quite …show more content…
A single automated response to a Twitter follower along with favouriting a post can be an effective social media engagement, while 5 similar auto-responses in a row can give impression of alienating and thus turn out a positive social interaction unfortunately into a negative one!
It is very crucial to ensure to have a system in place offering automation for several aspects of what you’re perfoming in social network, but simultaneously lets you to be agile and flexible as an organization, or like a social media marketer, to reply back to the audience, which is really very important.
When considering social media automation and scheduling ime sensitivity and context are very important. Remember, social media mis-steps can be greatly brand damaging, so its better to be smart with every step of your marketing campaign. Automating and scheduling social media activities minimizes the marketing efforts and costs, and thus maximizes the overall