Is Chevrolet Responsible

Recently, the company Chevrolet has had a major recall on there Switch Blade Ignition Keys. The recall happened early in the year of 2014, because the company found that if you hit the key hard enough the key would either fall out, or shut the car down completely. Even though the probability of this happening was very small, there were a few cases of this happening, and as a result people died. As a legal and safety precaution, Chevrolet decided to recall the early 2010 -2014 Camaros due to this problem. This decision affected customer relations with the company in a few ways, and also begged the question did the company know the keys were faulty from the beginning. In the year of 2014, a total of 19 deaths due to GM system problems were recorded. This was out of 445 claims within the past decade. It has been recorded that a total of 225 death claims have been recorded and are still under investigation. This includes 58 life altering injuries, such as paralysisas paralysis, amputations, and even brain damage, this also includes 262 less serious injuries. General Motors has stated in numerous interviews that they are unaware of any crashes, injuries, or deaths due to the faulty key ignition. Even though it is highly speculated that those deaths are due to the …show more content…
Customers did not know whether to trust the company anymore or to keep buying. This ultimately affected sales, numerous Chevrolet owners questioned if the company had their best interest at heart. Customers were faced with the reality that their car may have a default. With 14.4 million GM cars on the roads with a faulty key ignition, customers dreaded the day they got a recall letter in the mail. Not only did Chevrolet sales go down but their stock suffered terribly. Since the recall of the Camaro their stock has yet to reach a solid medium. GM has had multiple recalls since they the key ignition and customer relations have been rocky ever