Internet Tracking Essay
There are different types of tracking devices; most common one is called cookies. Cookies are computer files that are stored on a user's computer during a visit to a …show more content…
It is not uncommon for people to confuse "adware" with "spyware" and "malware", especially since these concepts overlap. For example, if one user installs "adware" on a computer, and consents to a tracking feature, the "adware" becomes "spyware" when another user visits that computer, and interacts with and is tracked by the "adware" without their consent.
Spyware has prompted an outcry from computer security and privacy advocates, including the Electronic Privacy Information Center. Often, spyware applications send the user's browsing habits to an ad-serving company, which then targets adverts at the user based on their interests.
Another type of internet tracking device is called a web bug. A web bug is a widely used, yet virtually undetectable, means of tracking people's Internet surfing habits is joining its better-known cousin, the cookie, as the subject of several lawsuits and a privacy initiative by the government.
"The technology, often called web bugs or 1-pixel gifs, is prompting further concern that the once-freewheeling web is becoming more like an Orwellian Big Browser. Like cookies,