STOP Cyberbullying Advertisement Analysis

Internet and cell phone usage are two of the biggest methods of communication which plays a role in people’s daily activities, especially for the youth. Plenty of young people have been victims of bullying via internet and cell phones. Organizations throughout our community are created to help address the definition of cyberbullying, how it works, and how deeply the victim could be affected. The STOP Cyberbullying organization Ad “Words can be deadly. It’s not a game. Think. Then type” uses the emotional appeals fear, the need to belong, and helping the helpless to make the audience alert that cyberbullying can deeply impact the victim due to the fact that behind monitors there are real people with real feelings.

Parry Aftab founded The …show more content…
The organization goal is to motivate the youth and parents to take action on the issue instead of standing around while victims are hurting or even worse, taking their own life. They have also made photo advertisements with a text to help people understand the deeper meaning of cyberbullying such as the advertisement included below. The purpose of the ad and the text it contains is to have the audience analyze the deeper meaning of cyberbullying, as well as giving advice on preventing cyberbullying and the possible outcomes. Such as for the ad included, the text could be considered an advice on not to cyberbully and the picture of the person could be the outcome from cyberbullying. STOP Cyberbullying has acknowledged internationally, and has successfully recruited people all around the world to take a part of their pledge to stop cyberbullying. The organization has helped victims feel safe, and has also helped spread the awareness to the parents whom may not know when their child is being cyber bullied, or how to handle the …show more content…
It’s not a game. Think. Then type.” This text addresses how words used via internet or cellphones can hurt someone, as for the end it has tip such as think about what you are writing before sending it to someone since people tend to send these hurtful messages not knowing how it affects the person behind the screen receiving the message. The text is written in black and white which can mean power, peace, fear, etc. The beginning of the text claims “words can be deadly,” this section contains power and fear behind the text due to the fact that anything with death can be considered terrifying to the audience, which is why it was written in