Intel (Case Study) Essay

1414 Words Jul 18th, 2008 6 Pages
Outline
I- Introduction
II- Intel’s Current Situation
• Mission Statement
• Objectives
• Strategy
• Values
• Financial Status
• Product Index

III- Intel’s SWOT Analysis
 Strength
 Weaknesses
 Opportunities
 Threats

IV- The Business Model
• Value Chain Analysis
• Target Market
• Position on the Value Network
• Value Proposition
V- Recommendations.

Intel Corporation

1. Introduction

Intel, the world leader in silicon innovation, develops technologies, products, and initiatives to
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• Recently Intel‘s strategy is based on Concentric diversification, this results in decreasing their revenues.

Opportunity:
• Their greatest opportunity came when they were allowed to sell Apple Intel chips to put inside of Macs. Intel should be honored to be making the chips powering the most advanced computers in the world
• Growth in China
• Growth in mobile computing and notebooks market
• Capacity expansion

Threats
• Slowdown in PC sales
• Consolidation in the PC business
• Intense competition

Top Competitors
1. Advanced Micro Devices, Inc. (AMD)
2. STMicroelectronics N.V.
3. Texas Instruments Incorporated
4. Samsung Corporation

3. Business Model

Intel’s primary and supporting activities assisted the firm in creating high “value”. Intel offers high quality products and services. It was able to associate value to their brand and to convey an image of quality and excellence to their customers.

1. Value Chain Analysis
Intel’s goal is to move towards a 100% automated system for its supplies and purchases

Inbound Logistics: the company lost out on many business opportunities, where it could not meet emergency demands, However this all changed

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