Influence Tactics I have purchased over four cars in my lifetime from dealerships in Killeen, TX. Each time purchase came from a different dealer. There was one specific time that I remember that I was a target of influence tactics, which when I purchased my first vehicle. In 2009, I bought a red Mazda 3 from Cleo Bay Honda located at 3907 E Central Texas Expressway, Killeen, TX 76543. When I walked in the glass double doors I saw several men dressed in casual clothing approaching me. A man by the name of Tim Warner reached me first and he asked me what was I looking for today? Of course being a 18 year old newly adult I had no idea what I was looking for and I was always told that salesmen are crooks and shouldn’t be trusted so I was weary of even speaking to him, but I need a car so there wasn’t a choice. I told Time I wanted a large car, but I wasn’t specific on
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He said that he use to own a Mazda three months ago and he loved it because it was great on gas. He also said that he liked it because it rode well in the rain. The salesmen used the influence tactic of self-generated persuasion to persuade me to purchase the car. This time the salesmen tactic work because I thought that since he was a solider and he previously owned the same style car and he loved it that it had to be a great car for me. I purchased the vehicle even though I didn’t want it. During the car loan phase the dealer raised the price by two thousand because he said the wrong sticker was on it. The original sticker said that it was 18,000 dollars the price the dealer said was 20,000. This is the influence tactic securing a commitment. I already said that I was going to buy the car before he raised the price, which is similar to the tactic bait and switch. Even though, I didn’t like the car and it was over priced I still purchased it because I was a victim of the salesmen influence
He said that he use to own a Mazda three months ago and he loved it because it was great on gas. He also said that he liked it because it rode well in the rain. The salesmen used the influence tactic of self-generated persuasion to persuade me to purchase the car. This time the salesmen tactic work because I thought that since he was a solider and he previously owned the same style car and he loved it that it had to be a great car for me. I purchased the vehicle even though I didn’t want it. During the car loan phase the dealer raised the price by two thousand because he said the wrong sticker was on it. The original sticker said that it was 18,000 dollars the price the dealer said was 20,000. This is the influence tactic securing a commitment. I already said that I was going to buy the car before he raised the price, which is similar to the tactic bait and switch. Even though, I didn’t like the car and it was over priced I still purchased it because I was a victim of the salesmen influence