The Influence Of Fast Food Advertising

Improved Essays
Children are the face of the future. However the rise of childhood obesity has effected the health of the next generation. According to the American Psychological Association 50% of the advertisements on children 's shows are made up of food ads and "these ads are almost completely dominated by unhealthy food products (34 percent for candy and snacks, 28 percent for cereal, 10 percent for fast food, 4 percent for dairy products, 1 percent for fruit juices, and 0 percent for fruits or vegetables)". Food advertisements that are targeted towards young children are beginning to influence their diet preferences of their everyday lives. In our American culture today, going to a fast food restaurant is no longer a special event, in fact for a typical …show more content…
According to an article online, “one-third of children and teens reported consuming fast food at least once a week" (Melnick). This is why targeting food ads towards young kids are becoming more concerning every day. One of the most manipulating advertisements that targets young children is McDonalds. More specifically three advertisements that target kids in today’s culture is the McDonalds minion commercial, the double stuffed Oreo twin girl’s commercial, and lastly the Mr. and Mrs. Potato head lays chips commercial. First I will begin with addressing one of our nation’s biggest fast food restaurant, McDonalds.

The McDonald 's Minion commercial was first aired on T.V in 2013, when the movie Despicable Me 2 first came out. The movie was a huge success and many kids loved the minions that was in the movie. McDonalds
…show more content…
They also need to be stopped being advertised on children’s show as well. Advertisement on kid’s shows should be filled with education or they should be filled with a more healthy choice of foods. Kids are becoming more obese today and this is why America is known as the fattest country in the world. Parents can help to reduce the amount of junk foods their children eat by not allowing them to view as much T.V. They need to make sure they get their daily amount of exercise and they need to make sure they are consuming the right amount of healthy foods. As a nation we can reduce the amount of junk foods being advertised on television, we can personally make a difference together and help reduce one of America’s biggest problems, child

Related Documents

  • Improved Essays

    But why are all these advertisements focused on the youth? David Barboza, writer of “If You Pitch It, They Will Eat” (2003), quotes Karlin Linhardt, the director of youth marketing at McDonald’s, who professes, “[Children are] the biggest market there is. [...] Kids 4 to 12 spend on their own wants and needs about $30 billion a year” (15). Being the largest, and most juvenile, group leaves them vulnerable to the assertions that fast food companies plant within their minds. This generation of kids is accustom to having characters, such as Ronald McDonald, on their television screens and seeing company mascots, such as Jack from Jack in the Box, on local billboards.…

    • 1015 Words
    • 4 Pages
    Improved Essays
  • Improved Essays

    For example, fast food advertisers use young children to tell their parents what they want for dinner and the parents sometimes being too tired to make food and goes off and buys their child a kids meal. Today, 1 in 3 american children are obese ( Overweight in Children, American Heart Association , 5 July 2016). I’m not saying that it’s all because of fast food advertising, but they do play a huge part in this epidemic, when so many children are having health problems when is it the right time to take a look around and see what we as a society need to…

    • 761 Words
    • 4 Pages
    Improved Essays
  • Great Essays

    Obesity is one of the biggest problems facing american children in past years. In sixty years much has changed, especially food in the United States and people just recognized that they eat poor quality food. Many health professionals uneasiness about unhealthy lifestyle of children that lead to childhood obesity. Significant role in child obesity play poor diets. Most children diet are pizza, desserts, hamburgers, and consume of vegetables, fruits, healthy oils are not for americans.Hamburger became integral part of american culture.…

    • 1314 Words
    • 5 Pages
    Great Essays
  • Improved Essays

    Childhood Obesity Essay

    • 757 Words
    • 4 Pages

    Children also love foods that taste good to them, they don’t have the concern that what they are consuming is unhealthy. This is another reason as to why children need to be properly educated about daily nutrition. In conclusion, children need to be properly educated on nutritional value of foods, portion sizes of each food, and to partake in more physical activity each day. The parents and the school systems in the United States need to stress the issue of childhood obesity and take action. By educating the children to be more physically active, it will decrease their chance of being obese in their lifetime.…

    • 757 Words
    • 4 Pages
    Improved Essays
  • Improved Essays

    As a family, it is important that everyone is involved in the physical activities and food choices to help the obese child succeed. As a family, they can help demonstrate support for the child by engaging in daily physical activity and by choosing healthy meals with the child. By selecting food choices that contain low levels of fat, sugar, sodium, and cholesterol. With these suggestions, it will reduce obesity and reduce heart disease. Obesity has grown into an epidemic in America.…

    • 991 Words
    • 4 Pages
    Improved Essays
  • Great Essays

    If students are not presented and or not having easier accessibility to healthy choices, they will develop the habit of eating junk food. They will become so use to eating junk food that when they grow into adults they will associate junk food as being the best options for them for their body. If schools continue to provided more junk food than healthy food to students, it is teaching them that junk food is the best thing for them, when really it is damaging their bodies and minds and contributing to the obesity problem in America. Many students feel that they could and can benefit from more healthier food options in school but it is tough for them to make…

    • 2169 Words
    • 9 Pages
    Great Essays
  • Improved Essays

    Quick-Serve Fast Food

    • 877 Words
    • 4 Pages

    These problems all start with what a child eats. As stated in CBS’s article, Fast Food Linked To Child Obesity, author Jamie Holguin wrote that “nearly one-third of U.S. children aged 4 to 19 eat fast food”. This problem starts with the diets children are fed at home. Parents and/or guardians can change the way they feed their children to help promote a healthier lifestyle and…

    • 877 Words
    • 4 Pages
    Improved Essays
  • Improved Essays

    This increases chance of health issues such as “from diabetes to coronary heart disease to a variety of crippling bone conditions” [Crister 30]. Parents should be responsible for their child’s health issue due to overweight since they are the one who should take care of their child’s diet. Nowadays, there has been tremendous number of book published that provides healthy diet plans. Therefore, parents shouldn’t give their kids full freedom with food. Once one is used to his daily unhealthy plan, it becomes harder for parents to change the cycle and try to get one on track.…

    • 1150 Words
    • 5 Pages
    Improved Essays
  • Improved Essays

    Fast Food Obesity

    • 1517 Words
    • 7 Pages

    In 2012, preschoolers were exposed to 1,023 ads from fast food marketers. That’s 2.8 ads a day. For example, McDonald’s display advertisements for Happy Meals increase 63% to 31 million ads monthly. Three-quarter of the advertisements appeared on kids’ websites, such as Nick.com, Roblox.com, and CartoonNetwork.com. For a person who is addicted to fast food, fast food marketers will make it difficult to stop eating fast food because of the constant exposure to the advertisements of fast food (Fast Food…

    • 1517 Words
    • 7 Pages
    Improved Essays
  • Improved Essays

    Childhood Obesity in America: Blame Fast-Food! Throughout the United States, the young people of America are among the portion of the increasing rate of various health effects. A diverse amount of children is affected by an assortment of health issues which are caused by a lack of physical activity and a nutritious diet. In fact, according to the Centers for Disease Control and Prevention “Obesity now affects 1 in 6 children and adolescents in the United States” (“Childhood Overweight,” 2015). In today’s modern day and age, one trend that has become so popular in our society are fatty and sugary foods.…

    • 843 Words
    • 4 Pages
    Improved Essays

Related Topics