Industrial Ethics In Michael Pollan's The Jungle As A Society

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As a society we have seen more muckrakers emerge since Upton Sinclair than ever before. The Jungle was only the beginning of an exposé on the food industry that is still relevant today. Great writers and journalists continue to try and educate the public on just where their food is coming from. Michael Pollan presents the reader with his own work of food journalism in the form of Omnivore’s Dilemma, in which he defines industrial logic and how this idea motivates industry to produce the food we receive today, then offers the alternative of local food chains to combat the distrust in supermarkets.
Industrial logic is the force that persuades the agriculture market to transform into one that relies increasingly on industrial means to mass produce
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I believe that there will always be a need to expand in the eyes of corporations. Corporate greed is much too strong to withstand the temptation of growth. If the organic industry has seen its rise and loss of respect in less than half a century, how can we put faith in a new system? On paper it looks like an incredible idea, as did organic farming. But there are always ways to contaminate an industry. Salatin himself is a huge supporter of this movement, and yet he says things that make you wonder how reasonable of a person you are being preached to by. He questions the value of cities and the suggests removing regulations (Pollan, 245/243). An argument that Pollan and Salatin agree on though is that people could afford to eat locally. And this argument is one I cannot see the merit of. We live in a country that more than 20% of the population receive government aid through programs such as SNAP. Growing up in an area where more than double the percent of the national average is on welfare programs and nearly one in five people are in poverty, I cannot fathom the introduction of local food markets. Perhaps Pollan and Salatin disregarded poverty pockets like these while theorizing their local food chains, because it certainly seems that way. “So is the unwillingness to pay more for food really a matter of affordability or priority?” (Pollan, 243). In this nearly mocking tone, Pollan questions the reader on whether people are truly doing the best they can, directly contradicting what he says in the same paragraph. There is no one, including myself, who can look at their plan and think of what a great ideal it is, but that is all it ever will be, an ideal. For it to truly catch on there must be money invested into the local food chain, money that some people do not have. It requires people to turn their backs from the cheap foods they can get from the grocery store and spend money at local food markets, that in the end may change the way

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