In today’s world of web, it is very important to have a presence online. It is no longer optional but mandatory for the survival of business. There are many training institutes which provide excellent coaching in various fields, but not every institute can attract students. For the institute to flourish it is very much vital to attract students and employers and also to have an identity. Edge consultancy solutions is one such organization which helps students to have practical exposure of all the concepts learnt at the university. Edge consultancy started its operations in India from the year 2010. The institute dint had a website of its own from its inception, and its performance was not that great as it was not able to reach out to more students.
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The page reports indicate how every now and again the visitors see the pages on the website. The supposition is if visitor review a page as often as possible then the content must be helpful. Moreover, if there is a high ricochet rate on the Landing Page reports this could be an indication that the content should be changed, tweaked or rewritten. Most of the users are not bouncing from the homepage itself, but through user flow metric it is observed that the visitors are navigating from homepage to other pages too, from this we can infer that the homepage is engaging and …show more content…
Also posting actively on the page is working beneficial for the website.
• Better integration with social media, perhaps with less concentration on social media the visitor count is less in initial publish, but after seeing the results of second publish we realized the value addition of social media and now decided to be more active on LinkedIn and Twitter and other social channels.
• Added keywords: Taking an advantage of search engines we added more key words to bring more traffic to website and we started conducting a research on identifying the keywords for the industry we are in and will relate it to our website on overall website
The page reports indicate how every now and again the visitors see the pages on the website. The supposition is if visitor review a page as often as possible then the content must be helpful. Moreover, if there is a high ricochet rate on the Landing Page reports this could be an indication that the content should be changed, tweaked or rewritten. Most of the users are not bouncing from the homepage itself, but through user flow metric it is observed that the visitors are navigating from homepage to other pages too, from this we can infer that the homepage is engaging and …show more content…
Also posting actively on the page is working beneficial for the website.
• Better integration with social media, perhaps with less concentration on social media the visitor count is less in initial publish, but after seeing the results of second publish we realized the value addition of social media and now decided to be more active on LinkedIn and Twitter and other social channels.
• Added keywords: Taking an advantage of search engines we added more key words to bring more traffic to website and we started conducting a research on identifying the keywords for the industry we are in and will relate it to our website on overall website