Reflective Essay: The Importance Of Community Arts In Schools

¬Our community arts project is aimed at families, an original community play to help restore Fremantle’s cultural and historical significance. Fremantle has been divided by this issue in recent years and we want to push the focus back to growth and development, focusing on families, relationships and belonging. We think this will remind the people of Fremantle the importance of community projects in bringing people together, as engagement is important for the well-being of local communities. Art based projects focus on teamwork and communication, this will contribute to people’s relationships in a positive way and can help build trust between the locals. This sense of belonging is what could help this community overcome their mistrust for each …show more content…
We also used Facebook chat and group meetings, to keep the lines of communication open. This helped develop and maintain a strong working relationship, where people felt comfortable asking questions and giving advice. Our group had a lot of great ideas and our early planning helped bring everyone’s sections together effortlessly. This meant we only had to tweak, instead of drastically change sections in order for them to flow. As there was more than one group member majoring in advertising, marketing or graphic design, we designated roles to cover all promotional areas. I covered predominately printed media and the business side. While Megan covered the digital side, acting as our online presence. As I had previously studied media planning and other business units, we decided it would be good to have both an arts approach and a business approach to marketing. By combining these two approaches, we are able to emulate our future professions and I believe this gave us a more believable and genuine …show more content…
I found, however, that it was very rewarding because I feel Creatives often underappreciate the business side of advertising. Learning both sides of advertising can give you valuable insight into the likelihood of your ideas being successful. Whereas learning only one can make you doubt your work, or the acceptance of it by others in your field. I am naturally the kind of person who needs to feel in control and this project has taught me a great deal about myself. Proper knowledge of a subject gives you confidence and the ability to think outside the box. Even though I am now strictly a humanities student, I feel I can use what I have learnt from my business units, as a competitive edge in my future field. Something that may not have been realised if not for this