The journal name is Journal of Experimental Social Psychology and the article I have selected is Understanding patterns of attitude change: When implicit measures show change, but explicit measures do not (2008), written by Bertram Gawronski and Etienne P. LeBel. The main purpose of this study is to recognize the changes on implicit but not explicit measures. Researchers did this so they would have more insight on the attitude changes that coincide with implicit and explicit changes. They have been able to measure attitude and this has revolutionized a new development of indirect measures.
In this study, they manipulate the automatic associations of an attitude object, and any additional information of the object. The researches conducted …show more content…
To measure the automatic associations, they used an AT. The participants were asked their implicit preference for Coke and Pepsi. For the second experiment, the goal was to test the implicit measures. It would result in the not shown effects on explicit measures when an attitude object with positive or negative valence creates automatic associations and gets rid of automatic associations on self-reported evaluative judgments. The participants consisted of 80 undergraduates in a study of their personal preferences about Europe and Asia. This experiment used the EC paradigm. The participants were asked one of two questions, their feelings for Europe and Asia, and assess their knowledge about the two countries. Their answers were recorded on a computer. For the third experiment, the goal was to show that the ownership effects on explicit measures that associate with the impact of automatic associations. The participants consisted of 81 undergraduates that participated in a attention, attitudes, and social judgment study. The experiment consisted of an object being owned vs not owned and feelings vs. reasons. The study consisted of tasks that were not relevant to the actual study. The participants would …show more content…
The results from experiment 1 support the different factors that influence the impact of automatic associations on evaluative judgments. For the findings of experiment 2, an IAT scale was used to determine the implicit preferences for Europe and Asia, where they categorized names of 10 European and 10 Asian countries. For the implicit measure, it was concluded that the participants had a stronger preference for Europe over Asia. For the explicit measure, it was concluded that the conditioning effects were present when participants focused on their feelings, not their
In this study, they manipulate the automatic associations of an attitude object, and any additional information of the object. The researches conducted …show more content…
To measure the automatic associations, they used an AT. The participants were asked their implicit preference for Coke and Pepsi. For the second experiment, the goal was to test the implicit measures. It would result in the not shown effects on explicit measures when an attitude object with positive or negative valence creates automatic associations and gets rid of automatic associations on self-reported evaluative judgments. The participants consisted of 80 undergraduates in a study of their personal preferences about Europe and Asia. This experiment used the EC paradigm. The participants were asked one of two questions, their feelings for Europe and Asia, and assess their knowledge about the two countries. Their answers were recorded on a computer. For the third experiment, the goal was to show that the ownership effects on explicit measures that associate with the impact of automatic associations. The participants consisted of 81 undergraduates that participated in a attention, attitudes, and social judgment study. The experiment consisted of an object being owned vs not owned and feelings vs. reasons. The study consisted of tasks that were not relevant to the actual study. The participants would …show more content…
The results from experiment 1 support the different factors that influence the impact of automatic associations on evaluative judgments. For the findings of experiment 2, an IAT scale was used to determine the implicit preferences for Europe and Asia, where they categorized names of 10 European and 10 Asian countries. For the implicit measure, it was concluded that the participants had a stronger preference for Europe over Asia. For the explicit measure, it was concluded that the conditioning effects were present when participants focused on their feelings, not their