Ibe Outline Essay
Updated: September 2015
BA (Hons) PROGRAMME
P13KL8: INTERNATIONAL BUSINESS ENVIRONMENT 1
2015-16 AUTUMN SEMESTER
LEVEL AND CREDITS
Level 3, 10 Credits
Professor Lianxi Zhou
Admin Building Room AB376
Office Hours: Mondays 9:30-11:30 or by appointment
Hill, Charles W.L. et al (2012), International Business: An Asian Perspective, McGraw-Hill:
SUMMARY OF MODULE CONTENTS
The module examines macro-environmental factors that influence the economic and international business development at both country and firm levels. It will introduce and explain relevant theories and …show more content…
Operations - the organization and management of firm resources and functions, including marketing, financing, human resources and information management in an international context. Information and Communications Technology (ICT) - comprehension and use of relevant
ICT for application in international business and management.
Business Policy and Strategy - the development of appropriate strategies and policies within a changing international business environment; and the interests of different stakeholders at international, national and firm levels.
Pervasive Issues - include sustainability, globalization, corporate social responsibility, diversity, business innovation, creativity, enterprise development, knowledge management and risk management.
Students will also be able to develop key skills: intellectual skills, professional practical skills and transferable skills as follows:
• The ability to think critically and creatively, and to manage the creative process in self and others;
• The ability to organize, analyze, synthesize and critically appraise relevant theories and viewpoints;
• The ability to analyze international business and management situations using relevant tools, models and frameworks.
• The ability to design and conduct research in business and management issues either individually or in team;
• The ability to