The first Duracell logo was created in nineteen-sixty-four, even though they knew that there are other batteries around they knew that they needed a better battery that people can trust. Wait….I know what you’re thinking, you’re thinking that this opening paragraph should be over by now right, hold on we almost there, just hang in there a little while longer. In this essay I would be pointing out three key points that connects Abigail’s story a Duracell product together.
In this commercial there is an emoting appeal present which makes for a very effective strategy while enhancing their message at the same time. The first message present is the relationship between Abigail and her father the father and hope. Every child has that authority figure that look up too whether it is a mother, father, grandparent, adoptive parent, or a friend we all had that special person. Well in this commercial I believe that Duracell did an awesome