Humans Vs. Zombies

Great Essays
Situation Statement
History:

Origins: Humans vs. Zombies (HvZ) was first established in 2005 at Goucher College in Towson, Maryland. The creators, Brad Sappington and Chris Weed, made the game free under a Creative Commons license, allowing suborganizations all over the world to play. Humans vs. Zombies is now played on six continents.

Rules and Objectives: Humans vs. Zombies at its core is a game of tag. In the original rules, one player is chosen to be the "Original Zombie" and then tags as many human players as they can. Every 48 hours, each zombie must tag one human or they "starve" and are out of the game. The Zombies win when all human players have been turned into zombies. The humans win by stunning zombies with either rolled up
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They will make up the majority of players each game and will may also take leadership roles in future games, though will not have the lasting power of freshmen players.

Problems and Opportunities

Currently, the University of Georgia chapter of Humans v. Zombies struggles with attracting new players and player retention. They will have a few players from each year sign up, but the next semester, most of those numbers drop. This results in a shortage of leadership in later years, as there are not as many capable juniors and seniors who are willing to organize the game. This puts the standing of the University of Georgia chapter at risk and could lead to its dismantling.

This problem presents the organization with two opportunities. First, HvZ needs to focus on attracting high numbers of freshmen players. Freshmen have the largest playing longevity of any other grade level, allowing them to gain the experience needed to become effective organizers and leaders when they are older. Second, HvZ needs to retain these freshmen because the future of the HvZ group depends on their continued active involvement.

Objectives/Goals and
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Zombies game among University of Georgia freshmen o Objective 1: To raise freshman awareness of the University of Georgia 's Human 's v. Zombies game by 15% for the Spring 2017 event. o Evaluation: Take a survey before the game begins regarding freshmen awareness, then take another follow up survey asking about freshmen awareness in order to measure the increase in positive responses.
• Goal 2: Increase the number of freshmen players for the Spring 2017 game o Objective 2: To increase the number of University of Georgia freshman players by 10% for the Spring 2017 game when compared to the numbers from the Fall 2016 game. o Evaluation: Compare the registered freshmen numbers from the Fall 2016 game and the registered freshmen from the Spring 2017 game and measure the change.
• Goal 3: Increase the player retention rate from the Spring 2017 game to the Fall 2017 game o Objective 3: To increase the player retention rate of freshmen by 30% from the Fall 2016 game to the Spring 2017 game. o Evaluation: Compare the registered freshmen numbers from the Fall 2016 game to the registered freshmen in the Spring 2017 game in order to see how many players returned to play

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