Personal Narrative: My Interest In Public Relations

The area of public relations that I’m highly interested in is Media Relations. I chose media relations because I’m drawn to the idea of creating a presence for a company online. Social media is completely changing how people consume, and that affects those who work in Media relations. While some may be intimidated by that, I choose to look at it as a challenge to get bloggers, and subsequently the public, to buy into the product or service I’m trying to sell. There’s a lot of critical thinking that goes into this area of public relations, and not just with how to sell the product/service, but how to remain relevant online as well. Through strategic thought and careful analyzation, someone in this job field can predict when the “next big thing” is going to happen, and beat other companies to the punch in emphasizing that online. Throughout the last ten years or so, it’s been interesting to see which trends have come and gone, and I would …show more content…
In general, however, I need to secure an internship specific to my major, as well as my interests, so that I could get this specific internship as well. Both of these things will look good on my resume, and prove to help me in the long run when I search for jobs that are entry-level. The mid-level job I found was that of a Media Relations Director for AT&T, in California. The basic description of the job is the same as the internship that I first came across, with the biggest difference obviously being that of experience. While the key responsibilities may be alike, this job requires 5-8 years of experience in the field and an understanding of Hollywood media outlets. It also has a strong preference towards candidates that had education in journalism and