How To Use Super Bowl Advertisements

Improved Essays
Advertising can effectively reach potential customers and inform them of products or services. Ideally, customer’s attention should be captured by the advertisement and entice them to use their product. No matter the method used, all advertising should be clear and specific. You want to describe what sets your product apart from the others. List the price of your product or service and if it is competitively priced, feature the price in the advertisement. Having an effective headline is extremely important it can grab and keep their attention.
Unfortunately I remember growing up in my neighborhood and the most prominent advertisement was cigarettes posters. Newport’s and Kools are menthol cigarettes and they have been heavily advertised in the African American community for years. Menthol cigarette advertisements have been marketed toward a younger, urban demographic in recent years. The cigarettes are advertised near schools and every grocery or corner store in Brooklyn NY. African Americans have been specifically targeted in many of these advertisements by featuring a variety of models of many ethnicities. A few example, one advertisement shows a couple playing basketball, another presents couples playing cards with the
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It has become about the commercials as well or better known as Super Bowl ads. Super Bowl advertisements have become well-known or better yet iconic because of their since of humor, quality, unpredictability and the use of special effects. The advertisements have become part of the culture of the game. A survey conducted by Prosper Insights and Analytics said 20% of adults surveyed said that the advertisements are the most important part of the game. It has been said the cost of a 30 second ad can be anywhere between $ 5 million and $5.5 million dollars. For comparison, the average price of a 30-second ad during Game 7 of this year’s historic World Series was just over

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