Essay on How Media Influence Politics?
How does media influence politics? Can media outlets change the way voters reason and make rational decisions? The answers to these questions have been highly debated throughout the twentieth and twenty-first century, as media sources have flourished due to rapid technological advancements. Initial studies and political psychology beliefs held that the media had strong, direct, subliminal-like effects, while, more recent research provides convincing evidence that individual political behaviors and beliefs are influenced specific contextual and individual-level factors. Ultimately, mass media has the potential to facilitate the change of individual political behaviors and beliefs leading to impacts that change entire political systems and policy outcomes.
This research paper seeks to provide an in-depth look at the how media sources operate and their role in modern American society, the potential for media manipulation, and the real life examples of how the most recent presidential election was influenced via media coverage. Further supporting analysis will look at broadcasting proprietorship networks, the proliferation of polarized media and its implications, as well as historical precedents where media has impacted politics.
II. The development of The Modern American Media Landscape
Media outlets are embedded in our nation’s history beginning with the first published American newspaper, the Boston Newsletter in 1704. Following the founding of the modern…