Happy Masina once said “Reputation matters because your behind is always behind you” (The Luxury Brand PR Agency 1). I am the type of person who looks out for people, even if we are not friends. To me there is nothing better to do for the rest of my life than become a Public Relations Director, so I can look out for people all the time. Reputation always matters, no matter what anyone says. If you have a bad reputation people are less likely to use your brand, be friends with you, vote for you, etc. Although it is just the beginning of my education, I am on my way to becoming a PR and the best question to ask is: How can I become successful in PR? Public Relations is the management of media that determines how the public will function and
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The newspaper article from the library database ProQuest discusses views based on Chartered Institute Public Relations president’s Sarah Pincher, giving ideas of what the important ideas to gaining PR fame are ("Making It Personal" 1). There are five key ideas in this article, these ideas include: proficiency and adaptability, ethics, equality, and a diverse board. "Making It Personal” 1-4). Pinch moved to PR and was thrown into it and had to adapt to the environment by observing what others around her were doing ("Making It Personal" 2). Being able to adapt and remain proficient is key in PR, if someone is to appeal to the public they need to adapt to the changing views of the public ("Making It Personal" 1). Being able to readjust is a great part of PR, but ethics allows for PR to aim higher toward success. When a company becomes chartered, everyone involved must uphold a code of conduct, this allows unity, not only between the members of the charter but between the public and the firm to reassure clients ("Making It Personal" 1-2). A large part of success relies on the diversity of the board that is involved, but with diversity comes equality. According to the author, there is a considerable gap between the amounts of money a woman makes then a man, which is substantially less ("Making It Personal." 2). Statistics within the article show that there are more women in public relations, so the fact that they make less money is not acceptable to Pinch who says they are trying to figure out what has happened with that ("Making It Personal"
The newspaper article from the library database ProQuest discusses views based on Chartered Institute Public Relations president’s Sarah Pincher, giving ideas of what the important ideas to gaining PR fame are ("Making It Personal" 1). There are five key ideas in this article, these ideas include: proficiency and adaptability, ethics, equality, and a diverse board. "Making It Personal” 1-4). Pinch moved to PR and was thrown into it and had to adapt to the environment by observing what others around her were doing ("Making It Personal" 2). Being able to adapt and remain proficient is key in PR, if someone is to appeal to the public they need to adapt to the changing views of the public ("Making It Personal" 1). Being able to readjust is a great part of PR, but ethics allows for PR to aim higher toward success. When a company becomes chartered, everyone involved must uphold a code of conduct, this allows unity, not only between the members of the charter but between the public and the firm to reassure clients ("Making It Personal" 1-2). A large part of success relies on the diversity of the board that is involved, but with diversity comes equality. According to the author, there is a considerable gap between the amounts of money a woman makes then a man, which is substantially less ("Making It Personal." 2). Statistics within the article show that there are more women in public relations, so the fact that they make less money is not acceptable to Pinch who says they are trying to figure out what has happened with that ("Making It Personal"