Hopeful Photography

Improved Essays
General Company Description
Hopeful Photography will be a retail portrait photography studio that will serve Tulsa, Oklahoma and surrounding cities with photography and graphic design services. These services include weddings, family portraits, seniors, baby pictures, and custom invitations.

Mission Statement
The mission of Hopeful Photography is to create and capture lasting memories that evoke creativity and enthusiasm.

Company Goals and Objectives
The followings are Hopeful Photography goals and objective that complement the organization’s mission and vision.

Objective one: To successfully secure financing and conduct profitable operations over a five-year period.

Goal one: Utilize secured funding for the renovation cost for photography
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This will allow for me to build up my loyal customer following that will return for every important milestone and yearly photography sessions.

Describe your industry.
Professional Photography is not a traditional growing industry because the market of photography is saturated with aperture photographers that have no formal training that has burdened the photography industry. This has made possible because of wider adoption of digital cameras brings greater amateur competition. The employment of professional photographer is projected to grow only 4 % from 2012 to 2022, this is slower than the average for all occupations. (http://www.bls.gov/ooh/media-and-communication/photographers.htm). The saturation of the photography industry market by aperture photography has impacted the industry growth both short and long term competition. To keep our business thriving websites such as () suggest the industry of professional photographers needs to invest in selling quality that customers can only get from a professional photography studio. The Hopeful Photography Studio will produce highly creative photography products. My five years as a professional freelance photographer, variety of high-quality photography props and ability to easily share photography session to consumers will give me a competitive edge. Hopeful Photography will invest in a user-friendly website and photo

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