A homogeneous discourse norm is a strong tool that can facilitate the process of globalization tremendously. With a mutual understanding about how one should communicate with others, people from distant parts of this world could exchange ideas and opinions without offending or being offended by one another. Airports, hotels and restaurants in the major cities across world are nowadays share the same set of discourse models. People are more comfortable with travelling around the world because the way of conversing, at least for the most part, will not be unexpected or bewildering. According to Cameron, behind the discourse norms there stands the core values and cultural norms of a society. Therefore, with the similar discourse norms, people
