I am interested in your viewpoint of Frank’s idea and your deep thinking of what was going on behind this phenomenon. The counterculture idea not only broke the established notion of Americans life, but also implanted an idea of individualism. According to the history of the hippie’s lifestyle in the 1950s, people were acting out to respond to the war because it brought fear and desperation of that generation. As the consequence, there were many people withdrawal from the ordinary lifestyle and turned to a totally different culture that advocated individualism, which brought influence to the society and certainly the marketing as well. However, the purpose of the companies to promote their products by upholding the counterculture
I am interested in your viewpoint of Frank’s idea and your deep thinking of what was going on behind this phenomenon. The counterculture idea not only broke the established notion of Americans life, but also implanted an idea of individualism. According to the history of the hippie’s lifestyle in the 1950s, people were acting out to respond to the war because it brought fear and desperation of that generation. As the consequence, there were many people withdrawal from the ordinary lifestyle and turned to a totally different culture that advocated individualism, which brought influence to the society and certainly the marketing as well. However, the purpose of the companies to promote their products by upholding the counterculture