Heteronormative Gender Roles

Superior Essays
Children’s programming has become an instrument to educate young children in a modern society that revolves around technology. Heteronormative comportments have been illustrated in animations for children and prove to be damaging to the social image of women. The portrayal of women in children’s programming have forced the minds of young children to absorb traditional gender roles by associating women to domestic labors and men accordingly to the status of breadwinners. Children’s programming typically characterizes males and females according to the roles they play in society; hence, teaching children that there are no alternatives to the duties males and females play in a heteronormative social order. Not allowing children to see the positive …show more content…
Women are often targeted to having the qualities required by society; if a quality is lacked then that woman is forced to coerce and change their characteristics. Young girls are conditioned into assuming the role of completing domestic work while maintaining their physical appearances to please the eyes of men. England, Descartes, and Collier-Meek, who researched gendered messages in Disney movies present the following findings: “The five most common characteristics of the princes were: shows emotion, affectionate, physically strong, assertive, and athletic. Interestingly, the first and second most common behaviors portrayed by the princes were traditionally feminine traits. However, the three least commonly portrayed behaviors for the princes are all traditionally feminine. These include tending to physical appearance, being ashamed, and collapsing to cry” (England, Descartes, Collier-Meek 560). Through time women have been inculcated that in order to find worth in society, women need to marry a man with masculine traits and be part of a family that will ultimately be tended by themselves. Women have been coached to search for a man with masculine traits to balance the women’s constant emotional turmoil. Through children’s programming women have been forced to adhere to aesthetic standards set by society to be worthy of monogamy. England, Descartes, and Collier-Meek detected that, “In Cinderella, the princess did domestic work as an act of submission. She accepted, without complaint the hard labor her stepmother assigned, and always sang and smiled pleasantly while working. The men in the Princess movies never did domestic work” (England, Descartes, Collier-Meek 563). The princesses have been portrayed as damsels in distress with the need of a

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